CRM for pet grooming
A pet grooming CRM that keeps every dog on a regular rebooking cycle
Remember every coat, cut and quirk, rebook clients before they drift and stop losing slots to no-shows. Your AI manager takes bookings while your hands are full.
CRM included in every plan, from $39/month. AI manager included.
New inquiry
First groom booked
Groomed
Rebooked
Quick answer
What should a pet grooming CRM do?
A pet grooming CRM should remember each pet's breed, coat, preferred cut and behavior, take bookings when your hands are busy, and rebook clients on a regular cycle. Clientager stores those notes on every record, sends rebooking reminders automatically, takes deposits by link to cut no-shows and uses an AI manager to answer calls, WhatsApp, SMS and website chat 24/7.
Built for pet groomers and grooming salons
Your Pet Grooming CRM comes set up with the stages and fields pet groomers and grooming salons actually use. Change anything, add your own.
Pipeline stages
- New inquiry
- First groom booked
- Groomed
- Rebooked
- Won
What each record holds
- Pet name
- Breed and size
- Coat type and condition
- Preferred cut or style
- Behavior and handling notes
- Allergies or skin issues
- Rebooking interval
- Last groom date
- Vaccination status
Pet notes that travel with the booking
Breed, coat type, preferred cut, matting history and handling notes sit on every record. Whoever grooms the dog next sees exactly what worked last time.
Bookings and calendar
Full grooms, bath and brush, nail trims and puppy intros sit in one week view with your tasks, so you can plan the day around big dogs and quick jobs.
Rebooking cycle tracking
Store each pet's rebooking interval and last groom date. A smart list shows who is overdue, and automations send the reminder for you.
Services, add-ons and packages
Add services by size, add-ons like teeth brushing or de-shedding, and prepaid packages to your catalog. Quote and invoice with a pay-by-link.
Deposits to cut no-shows
Send a deposit link through your own Stripe, Razorpay or PayPal account for new clients or long appointments. The invoice is marked paid automatically.
Team and assignment
Assign bookings to groomers and bathers. Staff see their pets, bookings and tasks, but not payments or revenue.
Included: Clientager AI manager
A CRM that fills itself in
Most CRMs wait for someone to type. Your AI manager answers calls, WhatsApp, SMS, website chat and email 24/7, then writes every contact, booking and next step into the CRM for you.
Takes bookings while you groom
Your hands are full and the phone rings. The AI manager answers, books the slot, records the breed and size, and sends a confirmation.
Quotes by breed and coat
It explains your prices by size and coat type and suggests add-ons from your catalog, so owners know what to expect.
Sends deposit links
For first-time clients or long grooms, it sends a deposit link and confirms the booking when payment arrives.
Rebooks overdue regulars
When an owner replies to a reminder, it offers times and books the next groom in one conversation.
Records what it learns
If an owner mentions their dog is nervous with dryers or has sensitive skin, it adds that to the handling notes.
How a pet grooming runs on Clientager
- 01
A call mid-groom
An owner of a doodle calls while you are scissoring. The AI manager books a full groom and records the coat type.
- 02
Deposit and confirmation
Because it is a new client, a deposit link goes out. The owner pays and gets a confirmation with drop-off time.
- 03
The groom
You see the coat notes, the nervous-with-dryers note and the preferred cut before the dog arrives.
- 04
Rebooking cycle
Six weeks later a reminder goes out. The owner replies and the AI manager books the next groom.
Automations ready to switch on
- When Booking completed→ Wait 2 hours, then send a thank-you SMS with a review link and a prompt to book the next groom.
- When No visit for 6 weeks→ Send a rebooking reminder by SMS and add the tag Rebook due.
- When No visit for 12 weeks→ Send a win-back message with an add-on offer and create a call task.
- When New contact→ Send a welcome message with what to expect at the first groom and a deposit link.
- When Invoice paid→ Move the client to Rebooked and send a confirmation with drop-off time.
Spreadsheets vs. Clientager
Spreadsheets and generic CRMs
- Cut preferences and behavior notes live on paper cards.
- The phone rings mid-groom and bookings are missed.
- No-shows leave expensive gaps in the day.
- Regulars drift away because nobody reminds them to rebook.
Clientager Pet Grooming CRM
- Every pet's coat, cut and handling notes are on the record.
- The AI manager answers and books while you groom.
- Deposit links protect long appointments.
- Rebooking reminders go out on each pet's cycle.
Why groomers need a pet grooming CRM
Grooming is a repeat business. A doodle needs a full groom every six to eight weeks, and a short-coated dog might come in every few months for a bath and nails. A pet grooming CRM keeps those regulars on schedule and remembers the details owners expect you to know. Clientager stores breed, coat type, preferred cut, behavior and skin notes on each record, along with every booking, message and payment.
That matters when you have more than one groomer, or when you see dozens of dogs a week and cannot remember every one. The groomer working today sees what worked last time, and the owner gets the same result every visit. Good notes are also how you avoid surprises with a nervous dog. It also helps when a client calls to ask for the same cut as last spring, because the answer is already on the record.
Answer the phone without putting down the clippers
Groomers lose bookings because they cannot answer the phone with a wet dog on the table. Clientager's AI manager answers phone calls, WhatsApp, SMS, website chat and email 24/7. It books the right service for the dog's size and coat, explains your prices, and sends a deposit link to new clients if you ask it to. It also answers routine questions about drop-off times, vaccination requirements and how long a groom takes.
It writes everything into the CRM: the owner, the pet's details and the booking. If an owner mentions that their dog hates dryers or has a sore ear, that note lands on the record. If something needs your judgment, such as a matted coat that may need a shave down, it creates a task so you can call the owner back.
Rebooking reminders and fewer no-shows
The easiest booking is the next one from an existing client. Clientager stores each pet's rebooking interval and last groom date. Automations send a reminder when the dog is due and a friendly win-back message when they are well overdue. When the owner replies, the AI manager books the next groom straight away. You can set the interval per dog, so a doodle on a six-week cycle and a lab on a twelve-week cycle each get reminded at the right time.
No-shows cost a grooming business a lot, especially for long appointments on large breeds. Deposit links through your own payment account help owners commit. Reminders before each appointment, with an easy way to reschedule, mean freed slots can be offered to someone else instead of sitting empty. Reports show how many bookings were completed, how much was collected and how many conversations came in after hours.
- Rebooking reminders on each pet's cycle
- Deposits for new clients and long grooms
- Appointment reminders with easy rescheduling
Questions about the CRM
What is the difference between a pet grooming CRM and an AI manager?
The pet grooming CRM stores your clients, pet notes, bookings, packages, invoices and reports. The AI manager is the agent that answers your calls and messages. In Clientager it books grooms, takes deposits and writes pet details into the CRM, so your records stay complete while you work on the table.
Can I import my existing client cards?
Yes. Import from any spreadsheet or CRM export via CSV. Map columns to fields such as pet name, breed, coat type and preferred cut. Clientager detects duplicate owners by phone and email and lets you merge them before you start sending reminders.
Can my bathers and groomers use it without seeing revenue?
Yes. Staff accounts can see clients, pets, bookings and tasks, but not payments, billing or revenue. As the owner you see everything. Starter includes 2 team logins, Growth 5 and Scale unlimited, and the activity log shows who changed what.
Does it work for mobile groomers?
Yes. Clientager works in any browser on desktop or phone, so you can check your bookings, pet notes and tasks from the van. The AI manager takes bookings while you are driving or grooming, and every booking shows in your calendar week view.
How do deposits work?
Send an invoice for a deposit with a pay-by-link through your own Stripe, Razorpay or PayPal account. The AI manager can send it automatically to new clients. When the owner pays, the invoice is marked paid and the booking is confirmed.
Can I set different rebooking intervals for different dogs?
Yes. Store a rebooking interval on each pet record, such as four, six or eight weeks. Automations and smart lists use the last groom date to find who is due, so each dog gets reminded at the right time for its coat.
How much does it cost?
The CRM is included in every Clientager plan, and plans start at $39/month. Book a live demo to see it set up with your services and prices. You can get a refund before the AI agent goes live if it is not the right fit.
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